Leveraging Your Reputation
The most successful Affiliate Marketers are those who build credibility and authority from a particular product.
Once you are successful you may choose to stick with the same product… but use a different promotional strategy to generate more traffic to your existing product.
Or you may wish to branch out and choose another (complimentary) product to sell to your existing list.
Using your buyer’s list you can leverage your authority status and relationship to promote further affiliate products off the back end of your original product.
And because you have earned trust and respect from your prospects you will make more sales.